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BRANDS THAT

News, Tips, Tidbits & musings

to move brands forward

Branding + Marketing

Branding Then vs. Now: 29 Lessons in 29 Years

What We’ve Learned Since 1996 (And Why It Still Matters in 2025) Hi there! It’s me again — this time with party hats, digital confetti, and a giant THANK YOU. O’Daniel Creative turns 29 today! That’s right — we’ve been branding, designing, strategizing, and and creating websites since Friends was still airing new episodes, and the hottest […]

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the latest

(Because inboxes are war zones, and your emails need to survive.) Let’s be real for a second. When was the last time you saw a marketing email in your inbox and thought, “Oh wow, I can’t wait to read this!” …Yeah, I didn’t think so. If you wouldn’t read your own emails, why would anyone […]

Why No One is Reading Your Emails (And How to Fix That)

hello there!

I'm Gina O'Daniel.

I'm a Brand Strategist, Coach, Designer, Author, and Speaker. I LOVE helping business owners, just like you, discover their brand uniqueness and attract their perfect customers.

I'm not new to this branding and marketing rodeo. In fact, I have been in the design industry for over 35 years and have worked on so many amazing projects along the way. 

friends don't let friends brand alone.

I believe

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follow along...

@odanielcreative

for tips, ideas, projects,
& behind the scene fun!

lets be pen pals...

No junk mail here. I'm bringing "real" right to your inbox. Smart strategies, useful tips and info to keep you moving ahead. You in?

get around...

follow along...

get around...

@odanielcreative

for tips, ideas, projects,
& behind the scene fun!

No junk mail here. I'm bringing "real" right to your inbox. Smart strategies, useful tips and info to keep you moving ahead. You in?

let's be pen pals!

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